About us

Founded in 2015 by a team of lifelong equestrians, EQUO strives to create the highest-quality, most durable, and most stylish equestrian lifestyle apparel and accessories for active and discerning athletes and enthusiasts. 

Our line has been designed to transition seamlessly wherever life takes you, from the barn or ring to running errands or meeting friends in town.

Each product is tested by a team of trusted ambassadors at each step, from initial designs through final prototype, to ensure that every product in our shop meets the needs and wants of our community’s active lifestyle.

For our teammates

EQUO believes strongly that our horses are not just animals – they are our teammates and partners, and we have made a conscious effort to refer to them as such. Our love and respect for these amazing athletes has driven us to play our part in ensuring that each teammate has a fulfilling life.

To achieve this goal, we are working in partnership with organizations that provide support for those teammates who are neglected or in need of assistance. Through the EQUO Fund, we donate a percentage of every sale to organizations that focus on helping our teammates live long, safe, and fulfilling lives.

Learn all about

Our process


Designed by athletes

Our design team are athletes just like you. Every piece of gear starts here.

All of our trusted ambassadors are asked for feedback on our paper and 3D designs from the very beginning.

We iterate these designs until we are comfortable to move to the next step.


We say no more then we say yes

If a design makes it to this phase prototypes are made and sent off for testing.

These prototypes are tested in the schooling ring, at the barn, and out in the rest of the world by our design team and our trusted ambassadors.

Only the best make it past this step.


In your hands

Only the best gear makes it to you.

If a design makes it to this phase you can be assured that we are using the highest quality fabric, as well as the latest technology to keep you on your partner, while looking the best that you can.

Look good wherever you are: Be it in the barn, schooling, competing, or out in the rest of the world.

Meet our trusted partners